Services
AI search
optimisation
ChatGPT, Perplexity, Gemini and Google AI Overviews can generate answers about you whether you are involved in the process or not.
AI: A New Frontier
Let Next Chapter audit, correct and optimise what AI platforms say about you — for individuals and organisations.
ChatGPT, Perplexity, Gemini and Google AI Overviews can generate answers about you whether you are involved in the process or not.
Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are the practices of ensuring those answers are accurate, consistent and working in your favour and it is the fastest-growing area of online reputation management.
We audit what AI platforms say, build the right sources, and make sure the information they surface about you is right.
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3/4
adults now use AI tools to research people and brands
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68%
of AI-generated answers contain at least one factual error
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Zero
AI platforms will contact you if they get something wrong about you
Why Do I need Next Chapter
- Correcting AI search results requires expert industry knowledge
- Incorrect or biased AI search results damage online reputations
- Be in control of what AI platforms are saying about you
- We build the sources and citations AI tools actually trust
- We ensure your narrative is consistent across AI platforms
- Turn AI searches from a risk into a reputation asset
Our Process
AI Audit
We test the major AI platforms to understand what they currently say about you, where their answers come from and where information is inaccurate, inconsistent or missing.
Strategy
We identify the sources and signals influencing those answers, then create a clear plan to strengthen the information AI tools are most likely to trust and repeat.
Action
We create and optimise credible content, strengthen trusted citations and improve consistency across your digital presence so AI platforms have better information to draw from.
Monitor & Report
AI answers change as models, sources and search behaviour evolve. We retest regularly, report on progress and refine the strategy to keep your AI presence accurate and representative.
AI platforms we work across
ChatGPT
Perplexity
Claude
Google AI
Gemini
Copilot